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About Us

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Who We Are

The Sports Business Institute is a forward-thinking training institution established to provide executive training and capacity education for professionals and students in the sports industry or looking to experience new careers in the sports industry. We classify ourselves as an incubator for the next generation of professionals and leaders in the sports industry.

The Sports Business Institute is a powerful balance of ‘Town meets Gown’. As a goal, we are deliberate in ensuring that each participant is guaranteed competitive and market-relevant skills to become a leader in sports business and management.

We provide cutting-edge training to drive Africa’s sports economy.

Courses

Two days per week over a six week period

Immersive learning

Visits and sessions with renowned sports business enthusiasts and practitioners

Executive Masterclasses

High-intensity training for business executives

Workshops

Organised for corporate organisations and public institutions

Delivered in-person by a global faculty of experts as practical modules with real life case studies.

Detail

Who We Are

The SBI course participants

Are professionals & early starters. They seek opportunities in Nigeria`s new sports industry

  1. Male and female aged between 23 and 50+.
  2. Middle-class professionals looking to enter the sports business arena.
  3. Employees in the sports (public/private) sector, ancillary services and value chain partners and suppliers.
  4. Professionals looking to establish sports companies to leverage the potentials in the industry.
  5. Decision makers in Corporate organisations, State and Federal Sports Ministry, Government Agencies, National
    Federations and Sport Committee members of States and National Assembly.